Simplr — Switzerland — London
Brand.Websites.Applications.
In days, not months. Short scope, senior execution, one fixed fee agreed before anything starts.
Design in motion
One system, end to end.
Identity, interface and interaction designed together, so the finished thing holds up everywhere it appears.
Experience
Two decades of shipped work.
Twenty years across brand, web and complex products, for teams that measure design by what it does.
0+
Years designing
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Projects shipped
0 days
Typical identity
- LSEG
- Accenture
- BT
- Uniserve
What Simplr does
Three things, done properly.
Brand and identity, websites, applications. Always in that order, always by the same senior hand.
The promise
Matches the brief, or free.
Day zero locks the brief. If the agreed scope is not delivered on the agreed date, you do not carry the risk.
Pricing
Fixed fee, agreed first.
Three sprints, three prices. Set before anything starts, invoiced exactly as agreed.
- StarterCHF 0
- GrowthCHF 0
- StudioCHF 0
Journal
Notes on doing less.
Short pieces on scope, speed and senior judgement.
March 2026
Why scope beats speed
Fast delivery is a scoping decision, not a working-hours decision.
January 2026
The three-day identity
What a brand actually needs before it needs a guideline document.
November 2025
Against the deck
Presenting three safe directions is a way of avoiding a decision.
Contact
Something that needs shipping?
Bring a scope and a deadline. You get a fixed fee and a date within one working day.